Meet the teams driving Yelp’s growth
Learn about the innovative and results-driven teams that make up Marketing at Yelp
Business Marketing
The Business Marketing team specializes in marketing for enterprise, multi-location, local business, restaurant, and emerging product partners, helping drive visibility and impactful results across Yelp’s business ecosystem.
Communications
The Communications team shares the great work we’re doing at Yelp to cement us as a trusted brand, drive consumer awareness, and demonstrate our value to our clients, partners and shareholders.
Consumer Growth Marketing
Yelp’s Consumer Growth Marketing team powers user growth by uniting social media, growth science, and product marketing to engage users at every stage. Our team thrives on testing, analytics, and a relentless focus on building meaningful consumer connections.
Creative Marketing
The Creative team brings the Yelp brand to life. Their work is grounded in research, fueled by customer insights, and shaped by endless curiosity to create work that inspires meaningful action and drives the business forward.
Performance Marketing
The Performance Marketing team connects consumers with the best local service professionals, accelerating marketplace growth through innovative, data-driven lead generation across search engine marketing, paid social, and affiliate channels.
Who we are: Yelp's Marketing team
Who we are: Yelp's Marketing team
Meet the passionate marketers inspiring action and shaping Yelp’s brand.
“As a second-generation Latina and first-generation career professional, I’ve found incredible resources to navigate the unique challenges that come with my experiences. Just recently, I received a thoughtful book after attending an inspiring Fireside Chat for Hispanic/Latinx Yelpers. Knowing I can show up as my whole self and be truly supported is huge."
Gisselle
Business Marketing Manager
“As Market Research Lead at Yelp, I’m responsible for leveraging survey research to understand our users’ and business owners’ attitudes and opinions. I help various business units across Marketing and Product understand their problem spaces, determine the appropriate research approach, and manage the details of projects from beginning to end. After collecting results, I summarize insights and use those insights to help teams make decisions."
Tony
Market Research Lead
“My sense of fulfillment comes from building meaningful connections with my awesome colleagues. Having such a wonderfully supportive team led by compassionate and hard-working people makes me excited to come to work. Additionally, the autonomy and trust that my manager has placed in me empowers me to do my best work every day."
Sydney
Consumer Growth Operations Marketing Manager
“I’ve said it for 10 years, and I’ll keep saying it: The people keep me at Yelp. I don’t see a lot of ego here – I see people willing to compromise and do what is right for the business. I see people willing to hear each other out and value different perspectives. I love how people are valued no matter if they are a new hire or long-term veteran, like myself."